The latest marketing news and practitioner insights in SEO, updated daily.
YouTube is testing Ask YouTube AI answers at the top of standard search results for how-to and open-ended queries. Here’s who sees it and what it means for video SEO.
A translated first keyword can make a foreign market look empty. An 80-query test shows how international SEO keyword research fails and how to build a market-entry map.
Daily briefings, Analytics connections, hreflang sitemaps, localization and WordPress plugin swaps: five ways an SEO lead uses Claude to cut repetitive work.
Recommendation engines and video now build preferences before anyone searches, so search increasingly confirms decisions. How brands can influence discovery.
Rankings no longer defend an SEO budget. With two-thirds of U.S. searches ending without a click, split it into a maintenance floor, growth and experiments, plus scenarios.
Running SEO and PPC is not a search strategy. Stop bidding on terms you rank first for, hand rising-CPC keywords to SEO, and share the four data sets both teams need.
Kevin Indig crawled 3,000 listicles to find the signals behind higher rankings. Why explicit item counts and fresh dates help, and why more headings hurt.
Lily Ray argues chasing fast results is one of the worst things you can do. Why SEO shortcuts keep failing, from bought links to today's GEO experiments.
Google confirmed it's deploying goto URL redirects on search result links — officially an anti-abuse measure, practically a wall against scrapers, SERP-data tools, and AI engines. With rollout near 100%, here's what to watch in your ranking data.
Reddit ranks for 166 million keywords and gets cited in 15 million AI Overviews. Reddit keyword research means mining that ranking footprint — no account, no posting, about two hours. Here's the four-step workflow and what to build from it.
During Google's August 2026 spam update, 16.71% of top-10 URLs dropped beyond position 100 — an 82% jump over baseline churn. SE Ranking's 100,000-keyword study shows how broad the damage was and what to check if your traffic dipped.
A 60,000-query, 5.32M-result analysis tests the listicle demotion theory. Verdict: no universal penalty, a real ~4-point targeted cull — and a bigger problem, with Reddit, YouTube, and AI Overviews eating the clicks.
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