The latest marketing news and practitioner insights in AI SEO, updated daily.
An E-E-A-T checker was never automatable because there is no API for it. Here is how an AI coding agent read Google's quality guidance, crawled a page sample, and produced a scored audit — plus where it stops.
A GEO audit is not checking whether your brand appears in an AI answer. Here is a nine-point GEO checklist split into four on-site items, four off-site, and one measurement layer.
LinkedIn, YouTube, Reddit, and TikTok are building systems to identify low-value AI content. Here are the limits of watermarking and what content still gets distributed.
AI search optimization is not a new discipline but a stress test of technical SEO. Check crawler access, rendering, structured data, and entity consistency.
Promptwatch data shows Reddit's share of ChatGPT Search citations dropping from 3.83% to 0.52%, a reminder of how fast AI visibility can change without notice.
AI crawlers do not execute JavaScript. In a 41-day logged experiment, GPTBot, ClaudeBot, and six other crawlers found exactly zero JavaScript-linked pages.
AI answers are built from the rest of the web, not your website. Here is why 'editorial processing fees' for fixing outdated information could become publishers' next revenue line.
AI citations follow a sequence. Here is the three-phase compounding process — technical accessibility, fresh owned content, and third-party digital PR — that builds authority in AI search.
iPullRank analyzed 13.1 billion search events and found ChatGPT pulling the highest proportion of paid clicks among leading Google destinations — while zero-click growth came out of organic, not ads.
Nine months of first-party tracking across 51,200 AI Overview events found 22.4% misattributed to Direct instead of Organic. Here's the GA4 setup, the citation patterns, and why AI Overview share swings so hard.
AI builds a working prototype in minutes. That does not mean it built what you asked for. A practical verification standard for vibe-coded tools, technical SEO fixes and client reporting.
New data puts LLM referral conversion at 20%, 61% higher than paid search. Here is how to convert visitors who arrive after an AI has already made up their mind for them.
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