Top Marketing Conferences 2027: Dates and Locations From CES and SXSW to Cannes Lions, DMEXCO and ANA

As marketing keeps shifting, conferences remain one of the fastest ways to see what peers are doing and build relationships. Marketing Dive has compiled the major marketing conferences announced so far for 2027. If your team plans travel and event budgets early, here is the calendar at a glance.

First half of 2027

• CES (Jan. 6-9, Las Vegas): A trade-only event run by the Consumer Technology Association. Keynotes include Stellantis CEO Antonio Filosa and Waymo co-CEO Tekedra Mawakana. Topics span AI, content and entertainment, and marketing and advertising.
• SXSW (March 15-21, Austin, Texas): Film, music, education and culture, with 13 tracks including the creator economy and brand and marketing.
• Possible (April 5-7, Miami Beach, Florida): A three-day event for brand, agency, media and tech executives. The 2026 edition drew 7,500 attendees, 32% of them brand marketers.
• IAB NewFronts (Spring 2027, New York): Showcases digital content partnerships. Google, TikTok, Walmart and Tubi took part in 2026.
• ANA Brand Masters (May 17-19, San Diego): Brings brands and CMOs together to discuss branding strategy.
• Cannes Lions (June 21-25, Cannes, France): The global festival of creativity, combining networking, learning and awards.

Second half of 2027

• DMEXCO (Sept. 22-23, Cologne, Germany): Billed as Europe’s leading digital marketing and tech event.
• ANA Masters of Marketing (Oct. 21-23, Orlando, Florida): CMOs and brand leaders share growth strategies.
• Advertising Week (Fall 2027, New York): A four-day gathering across marketing, advertising, tech and brands.
• Insight to Impact (Fall 2027, Nashville, Tennessee): A new event from Lions, the organizer of Cannes Lions. Its 2026 debut was in Denver.
• Jupiter Festival Miami (Fall 2027, Miami Beach): A new conference for media, entertainment and sports decision makers.
• Programmatic I/O New York (Fall 2027, New York): AdExchanger’s event on programmatic advertising.

Watch for fall overlaps

In 2026, Insight to Impact and Jupiter Festival ran the same week as Advertising Week New York. Exact fall 2027 dates have not been announced for several events, so confirm overlaps before booking travel.

How to choose

Pick CES for technology and AI, SXSW for culture and the creator economy, and Cannes Lions to benchmark creative work. DMEXCO and Programmatic I/O suit European markets and ad tech, while ANA events are strongest for brand strategy and CMO networking.

What this means for marketers

The biggest cost of a conference is often time away from the team, not the ticket. Choose fewer events, prepare deeply, and agree in advance how learnings will be shared back. If you plan to meet buyers or partners, read B2B Trade Shows Are Half Won Before Opening Day — Pre-Show Outreach and the Same-Night Email, and for this year’s changes at Advertising Week, see Advertising Week New York 2026 Bids for $100M in Creator Deals — A Show Built Around Budget Holders.