Meta Fined $567M Over Teen Safety — and Ordered to Cap Usage at 90 Hours a Month

A New Mexico judge ordered Meta to pay $567 million for facilitating harm to teens — and attached a list of operational requirements that may matter more than the money. This is teen safety regulation shifting from outright bans to mandated product design.

Two phases, $942 million combined

The ruling is the second phase of litigation brought by New Mexico Attorney General Raúl Torrez. In the first phase, a jury in March found Meta liable for failing to protect young users from child predators in its apps and approved $375 million in civil damages. Combined, Meta now faces $942 million, with the funds directed to support, awareness and prevention programs.

Chief District Court Judge Bryan Biedscheid said New Mexico is in a youth mental health crisis and that Meta's platforms are "a significant contributing cause to the crisis."

The six requirements

• Expand youth safety measures on Facebook and Instagram in New Mexico
• Make all under-18 profiles private by default and block adults from connecting with teens by default (Meta already does this)
• Eliminate push notifications for under-18 users from 10pm to 7am daily, and from 8am to 3pm during the school year
• Hide like counts by default for users under 18
• Enforce a usage cap of no more than 90 hours per month across Facebook and Instagram
• Seek proof of age for suspected underage users and delete under-13 accounts that go unverified for 30 days

Meta spokesman Andy Stone said on X that the company will appeal and remains confident in its record of protecting teens online.

Why this may beat a ban

Australia's all-out teen social media ban has shown little effect so far: most teens either sidestep age detection or keep using the apps without an account, which still exposes them to harmful content. Restrictions that reshape how the apps behave — notifications, visible metrics, time caps — intervene in habits that already exist rather than trying to shut the door.

The bottleneck is age assurance. If Meta's age estimation is weak, every rule is evadable. A workable approach likely needs both restrictions for logged-out users and a government-approved, universal age check applied across platforms.

What changes for marketers

Any brand targeting teens loses reach structurally. Overnight push campaigns disappear for that segment, hidden like counts weaken social proof in influencer reporting, and a 90-hour monthly cap forces a recalculation of frequency planning.

Korea is working through the same question — where the regulatory boundary falls is covered in Korea's Youth Social Media Rules Hinge on One Question — Is YouTube Shorts In or Out?. The practical step now is to split reach data for teen-heavy channels and plan that segment on different assumptions from your adult audience.