LinkedIn is introducing digital business cards. Members can customize a card with a headshot, role and QR code and add it to their phone’s digital wallet. The feature will roll out globally over the coming months.
The feature was shown at LinkedIn’s “Connection by Design” event and surfaced in posts by Jason Feifer and Ishan Sharma.
LinkedIn tried profile QR codes back in 2018, and they never caught on. This time the QR code is wrapped in a familiar business-card format and lives in the digital wallet, cutting the friction of pulling it up. The goal is to turn in-person first meetings — events, conferences, meetings — into profile connections on the spot.
A customizable headshot, role and QR code. The card can be saved to a digital wallet.
They are rolling out globally over the coming months.
The 2018 profile QR codes never caught on. The new cards are customizable and can be pulled up from a digital wallet.
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